decorative image with the title of the episode. The title is Creating Memorable and Fun Events That Meet Your Goals.

17. Creating Fun Events That Meet Your Goals With Liz Lathan

When dreaming up memorable events, today’s guest’s favorite question to start with is, “You know what would be really fun?”

In this episode, we talk about bringing a flair of fun and spontaneity to your events, how creating shared experiences among peers builds community, and the time she ended up hosting a wedding at a corporate event.

Liz believes that conversations can change the world when you facilitate an open exchange of ideas, and that’s what The Community Factory’s Spontaneous Think Tanks aim to do. By bringing people together to share challenges and solutions, magical moments of co-creation can emerge. Watching the connections get made and community form right before her eyes lights her up every day.

LISTEN TO THE FULL EPISODE TO HEAR:

  • Why what happens in “the box” is more important than what the container looks like
  • The challenges of creating community experiences at live events in the post-COVID world
  • How to create a “Spontaneous Think Tank” that engenders real connection and conversation
  • How building emotional connections at your event benefits your brand
  • Breaking away from the keynote, breakout, expo conference format
  • Why the fun has to be tied to memorable content
  • Five key Cs for building community at your events

LEARN MORE ABOUT Liz lathan

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